Crece la venta de 0km con planes de ahorro

En el primer bimestre de 2016 se registró un alza del 9.6 por ciento. En total, el 40.6% de las ventas fueron con financiamiento, el 58.3% de contado y un 1.1% con leasing.

Ilustración Pablo Druetta

Los planes de ahorro siguen siendo una de las herramientas más accesibles para quienes desean comprar un 0km a largo plazo, y a pesar de que las cuotas se modifican cuando suben los autos, y con inflación eso sucede todos los meses, es una forma sencilla de acceder a una unidad.

En este contexto, las suscripciones crecieron 9.6% en los primeros dos meses de 2016, lo que equivale a 74.172 unidades frente a las 67.849 del mismo bimestre del año anterior.

Por otro lado, en el mercado se vendieron poco más del 40% de las unidades con alguna herramienta de financiación,  mientras que casi el 60% lo hicieron al contado. La variación del primer bimestre de este año con 2015 es de 4,9 negativo.

Por entidad, los préstamos de las automotrices siguen ganando a los bancos, con un 20% de las operaciones frente al 16% de las entidades financieras.


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