Toyota, nuevo sponsor del “Dakar Series 2015″

El sponsoreo se suma a la rica historia de la automotriz japonesa vinculada al automovilismo a nivel mundial y local

 Como parte de su estrategia de apoyo al deporte motor, Toyota anunció su ingreso como nuevo sponsor del “DAKAR SERIES 2015”, la competencia de Rally Cross Country.

 El “DAKAR SERIES 2015” se compone de 2 competencias, en las que una vez más se medirán en la pista los mejores pilotos sudamericanos:

– “Desafío Ruta 40” (Argentina) 17 al 23 de Mayo – Catamarca/La Rioja

– “Desafío Guaraní” (Paraguay) 20 al 26 de Julio – Asunción/Encarnación

 Adicionalmente, como parte del acuerdo, Toyota es proveedor oficial de la movilidad de la organización del “DAKAR SERIES 2015”, con unidades Hilux y SW4, vehículos líderes en sus respectivos segmentos en Argentina desde hace 9 años ininterrumpidos, y que son fabricadas en la planta de producción que Toyota posee en Zárate, provincia de Buenos Aires.

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